If you enjoy using creativity to connect people with products, a career in sales and marketing might be the perfect fit. Whether you’re just starting out or aiming for an executive position, the sales and marketing industry offers a wide range of opportunities that allow you to grow professionally while making a real impact.
In this guide, we explore 20 rewarding careers in the Sales and marketing field—from entry-level roles to mid-level positions and advanced leadership jobs. You’ll also get a glimpse into the work environment, responsibilities, and salary expectations to help you find a role that fits your passion and skill set.
What Are Sales and Marketing Jobs?
Sales and marketing professionals work to promote and sell products or services by understanding customer needs and crafting strategies that influence buying decisions. Roles in this field may include creating advertising campaigns, writing promotional content, managing social media, conducting product demonstrations, and closing deals.
Most roles begin at the entry level and offer clear paths to advancement. The industry values communication, creativity, strategic thinking, and a results-driven mindset.
Entry-Level Sales and Marketing Jobs
Many professionals begin their journey in marketing and sales with a bachelor’s degree in business, marketing, communications, or a related field. These roles help you build foundational experience in a fast-paced environment.
1. Sales Associate
Average Salary: ₹62,315/year
Responsibilities:
- Greet and assist customers in retail settings
- Answer product questions and promote sales
- Process transactions and provide excellent service
2. Marketing Coordinator
Average Salary: ₹49,526/year
Responsibilities:
- Conduct market research
- Help create marketing campaigns and promotional materials
- Collaborate with designers and copywriters
3. Marketing Assistant
Average Salary: ₹44,359/year
Responsibilities:
- Support marketing strategies and collect analytics
- Identify industry trends
- Manage social media accounts and perform administrative tasks
4. Web Content Specialist
Average Salary: ₹54,969/year
Responsibilities:
- Write and manage website content
- Use SEO best practices to improve search rankings
- Plan content calendars for digital platforms
5. Junior Sales Consultant
Average Salary: ₹63,786/year
Responsibilities:
- Assist senior sales consultants in developing pitches
- Join client calls and handle follow-ups
- Help convert leads into sales
6. Insurance Sales Agent
Median Salary: ₹59,080/year
Responsibilities:
- Explain insurance policies to clients
- Sell and maintain insurance packages
- Build long-term customer relationships
Mid-Level Sales and Marketing Jobs
After gaining several years of experience, you may move into more specialized or leadership roles. These jobs typically involve managing teams, overseeing campaigns, and improving customer relations.
1. Social Media Manager
Average Salary: ₹55,933/year
Responsibilities:
- Create and execute social media campaigns
- Collaborate with content teams
- Manage paid and organic advertising
2. Account Manager
Average Salary: ₹65,203/year
Responsibilities:
- Act as a liaison between clients and teams
- Identify opportunities to improve client satisfaction
- Track and analyze performance metrics
3. Marketing Manager
Average Salary: ₹70,297/year
Responsibilities:
- Supervise marketing campaigns
- Manage team tasks and goals
- Analyze data to optimize marketing strategies
4. Content Strategist
Average Salary: ₹72,825/year
Responsibilities:
- Plan and oversee content production
- Analyze audience behavior
- Ensure content aligns with brand messaging
5. Sales Manager
Average Salary: ₹81,041/year
Responsibilities:
- Set sales targets and goals
- Train and lead sales teams
- Monitor and report team performance
Advanced Sales and Marketing Jobs
With 7–10 years of experience, you may qualify for top-tier positions focused on strategic planning and business growth. These roles require strong leadership and a deep understanding of market dynamics.
1. Director of Sales and Marketing
Average Salary: ₹78,816/year
Responsibilities:
- Manage sales and marketing departments
- Develop cross-functional strategies
- Set sales quotas and departmental budgets
2. Senior Sales Executive
Average Salary: ₹98,378/year
Responsibilities:
- Lead sales efforts and key client accounts
- Mentor junior team members
- Develop long-term sales strategies
3. Marketing Director
Average Salary: ₹91,394/year
Responsibilities:
- Oversee marketing operations and campaign effectiveness
- Collaborate with executives to shape business goals
- Analyze market trends and customer insights
4. Senior Sales Engineer
Average Salary: ₹133,282/year
Responsibilities:
- Present technical solutions to clients
- Lead a team of engineers in product demonstrations
- Work on product development with R&D teams
5. Vice President of Marketing
Average Salary: ₹169,286/year
Responsibilities:
- Define brand strategy and marketing vision
- Coordinate with the executive team on long-term goals
- Manage high-level partnerships and media relationships
Specialized Role Highlight: Digital Transformation Lead
Location: Mumbai / Hazira
Salary Range: ₹8,333 – ₹1,49,999/month
Role Summary:
An IT-OT Lead is responsible for overseeing the integration of information technology (IT) and operational technology (OT), especially in manufacturing and heavy industries like steel and mining. This role combines strategic leadership with hands-on expertise to improve efficiency, safety, and digital innovation.
Key Skills Required:
- Experience in Manufacturing Execution Systems (MES)
- Familiarity with Industry 4.0 solutions
- Strategic thinking and cross-functional leadership
Final Thoughts
Sales and marketing is a dynamic field full of growth opportunities, from client-facing roles to strategic leadership. Whether you’re passionate about creative campaigns, building client relationships, or driving sales, there’s a career path here for you.
As the world becomes increasingly digital, roles in marketing and sales are evolving—offering more specialized and remote opportunities than ever before. If you’re looking to combine creativity, strategy, and communication in your daily work, a career in sales and marketing might just be your calling.
